You’ve sent a few pitches, maybe landed a small feature, but it’s inconsistent. You know your story deserves to be out there, but DIY-ing PR alone is draining your time and energy. The Earned Publicity Accelerator gives you structured, high-touch support, expert eyes on your messaging, and a complete system to build your credibility and visibility — without outsourcing your voice or hiring a big agency.
This 8-week, done-with-you program is designed for women-led lifestyle brands that want consistent, earned media visibility without getting lost in agency fees or the overwhelm of figuring it out alone. We'll refine your story, build your media assets, and give you a repeatable system so you can confidently pitch your products and expertise — and get seen.
Need expert guidance, not another DIY course
Are planning a launch, collection, or big brand moment
Want consistent PR outreach that aligns with your goals
Crave a clear roadmap to build brand credibility
Want to pitch confidently, professionally, and intentionally
Have outgrown DIY but aren’t ready for an agency retainer
After several years working in fast-paced agencies executing campaigns for 45+ lifestyle brands, I noticed that the companies who thrive aren’t just selling products — they have a story and a founder who shows up.
Now, I'm a PR strategist & visibility coach helping creative, ambitious female founders become the face of their brand!
With a boutique, personalized approach to media & influencer publicity, I'll help you refine your messaging, develop professional assets, and craft an intentional outreach strategy so you can pitch both what you sell AND who you are with clarity and confidence!
Build a Repeatable PR System and Earn Visibility That Lasts
Weekly One-on-One Coaching Calls: Get personalized, strategic support every step of the way. Each weekly session helps you refine your story, troubleshoot roadblocks, and move forward with clarity and momentum — no more second-guessing your next PR move.
Brand Messaging Refinement: We’ll sharpen your messaging to highlight what makes your brand press-worthy. Together, we’ll uncover strong, timely "PR hooks" and pitch angles that capture editor and influencer attention — turning your story into headlines.
Done-For-You Media Kit: A beautifully formatted, press-ready media kit that showcases your product, brand story, founder bio, and key assets — designed to make editors take you seriously.
Custom-Written Pitches: Three professionally written pitches tailored to your brand, audience, and goals. Whether it’s product features, founder stories, or thought leadership, you’ll be fully equipped to pitch editors & influencers with confidence.
Custom Media List: No more wondering who to pitch. You’ll receive a vetted list of 30+ relevant editors and influencers — complete with contact info and notes — so you know exactly where to send your story.
Co-Pitching Support + Campaign Dashboard: You don’t have to go it alone. We’ll co-pitch your brand together, and you’ll have access to a custom dashboard to track open opps, follow-ups, and responses — keeping you organized and focused.
Press Amplification Plan: Learn how to repurpose and leverage your wins. From social proof to sales pages, I’ll show you exactly how to stretch every piece of press across your marketing to increase impact and build authority.
90-Day Visibility Roadmap: Leave with a personalized PR plan that helps you stay consistent long after the program ends. Your roadmap includes next steps, seasonal pitching prompts, and a content cadence to maintain your visibility with ease.
BONUS: Full access to my PR Essentials Toolkit featuring 18 mini-lessons, 20+ templates, seasonal PR calendar, media cheat sheet, and more — to support you long after your Power Week ends.
8 Weeks to a Pitch-Ready Brand and a Repeatable PR System
A clear plan for pitching with confidence
Expert feedback on your story and pitches
Assets that elevate your brand’s as credibility
A repeatable system you can scale with growth
STILL WONDERING IF THE EARNED PUBLICITY ACCELERATOR IS RIGHT FOR YOU?
No — this is a high-touch, done-with-you program that includes personalized deliverables, weekly support, and co-pitching to move your PR forward.
Editorial calendars, breaking news, and reporter priorities shift daily, influencer content calendars are fluid, and ultimately, placement decisions are out of my control. BUT, while I don’t guarantee media coverage (and no ethical PR pro can), I do guarantee that you'll leave with the tools, strategy, and materials to pitch with intention and credibility!
Ongoing support is available through my PR Office Hours lite consulting retainer (available ONLY to Power Week & Accelerator alumni) and my full Visibility Consulting Retainer (available to new clients) for continued strategic guidance.
Start with a PR Power Week for a focused, 1-week strategy sprint. It’s perfect if you’re still building your foundation.
Apply for the EARNED PUBLICITY Accelerator to build a PR system that gets your products and expertise in front of the right people — consistently.